Around Always is a designer footwear brand that specialises in customisable, handcrafted bridal sandals, wedges, Punjabi juttis, casual mules and loafers. The brand strives to support local Indian handiwork and craftsmanship. When designing the website and ad creatives for the brand, the approach was to highlight the customisable element as a value proposition for Indian and even international brides. We focused heavily on bringing to life the experience of bespoke wedding shoes, tailored to the bridal trousseau. We kept the content fun, sophisticated and digestible.
WordPress - Lead generation
Facebook, Instagram and LinkedIn posts and advertisements.
Youtube Ads, Display Ads
Flex, Brochures, Annual Calendars, Mission Statements
Kolkata, Delhi, Bangalore.
Elegantly conceptualised photoshoots with sophisticated aesthetics on social media and targeted advertisements.